The Problem:
Seep is a DTC cleaning brand that offers a range of eco-friendly, plastic-free household cleaning tools. Before working with us, their welcome flow struggled with low conversions and weak brand awareness, impacting both first-time and repeat purchases.
Additionally, the emails lacked urgency, strong CTAs, and compelling storytelling, while underutilized UGC and delayed subscription promotion missed key retention opportunities.
NOMINATED FOR THE BEST WELCOME FLOW IN THE EMEA REGION.
NOMINATED FOR THE BEST WELCOME FLOW IN THE EMEA REGION.
WHAT WE DID FOR THEM
Created a welcome email flow that told the brand story and encouraged first-time purchases, delivering 150% more revenue than expected.
Conducted A/B testing on CTAs to optimize click rates and boost overall conversion rates.
Drove higher conversions with personalized messaging, urgency.
Keep performance high with regular refinements and data-driven improvements.
WINS
increase in attribution Rate
Increase in Open Rate
Increase in Click Rate
